The JConnelly Blog



12 Mar 2019

How to Choose the Right Influencers for Your Campaign

Influencer marketing is all about building relationships with mutual b...

13 Nov 2018

Your Financial Content Doesn’t Have to Be a Buzzkill

There is an unfortunate tendency among financial services firms to ass...

20 Sep 2018

How to Promote Your Content on Social Media

There’s more to social media marketing than simply being active on sel...

17 Jul 2018
Content Content Marketing | 2 min read

5 Tips for Building a Content Strategy that Attracts Leads

The key to maintaining loyal clients and customers, as with any relati...

17 May 2018
Content | 3 min read

Polish Your Lead: Lessons from Pulitzer Prize-Winning Reporters

The best ones stay with you. They capture an image, a feeling, a momen...

15 May 2018
Content Content Marketing | 3 min read

Two Space, or Not Two Space

I thought we had settled this, but publicity around a recent communica...

04 May 2018

Launching a New Brand? What You Say is Just as Important as What You Do

“Don’t judge a book by its cover.” It’s certainly a good rule to live ...

01 May 2018
Content Content Marketing | 2 min read

Four Reasons Your Business Should Blog

  It’s become a cliché among writers to say “I hate writing but love h...

06 Mar 2018

I Was a Content Marketing Failure:   Hard-Won Lessons from the Early Days of Inbound

"There is no disgrace in honest failure…What is past is useful only as...

01 Mar 2018

Four Reasons Why Ephemeral Content is a Smart Brand Strategy

“The only thing we have to fear is fear itself.” Yes, but FDR never he...

22 Feb 2018
Content Public Relations | 3 min read

Hacks to Consuming Media: Three Ways to Consume Media More Thoughtfully and Efficiently

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