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Ray Hennessey

13 May 2021
| 3 min read

Re-Opening Right: How to Build Positivity Around Returning to the Office

One of the biggest communications challenges around COVID-19 is rapidl...

29 Apr 2020
Public Relations Crisis | 4 min read

There’s Power in Optimism in Your Messaging

Being inside on a rainy day was torture when I was a little kid. I rem...

13 Apr 2020
Public Relations Crisis | 3 min read

How to Build a Future for Your Brand After COVID-19

When the virus is behind us, how will you rebuild?

26 Mar 2020
Crisis | 2 min read

How to Find Intimacy in Communication in a Time of Social Distance

For most people, the current COVID-19 outbreak has presented two chall...

18 Mar 2020
Crisis | 2 min read

Communicating Your Values Has Never Been More Important

On the day New Jersey closed all bars and restaurants, one South Jerse...

02 Apr 2019
| 3 min read

How to Navigate the Darker Side of Twitter

  Is Twitter still a safe space for brands?

05 Mar 2019
Crisis Strategic Counsel | 3 min read

Avoid the Trap of a Blanket Denial in a Crisis

There’s a scene in the 1967 classic A Guide to the Married Man where J...

08 Jan 2019

The Opportunities and Dangers of Your Own Fiji Water Girl

A woman no one knew upstaged all the celebrities on the red carpet at ...

06 Dec 2018
Crisis | 3 min read

Posting the Wrong Image Can Ruin Your Message

Smart people are careful about the words they use on social media, und...

06 Nov 2018
Strategic Counsel | 3 min read

Why a Smile Is Vital to Your Message

Smile, damn it. While the message and words you deliver in either a me...

02 Oct 2018
Crisis Luxury | 3 min read

Don’t Be Like Elon Musk. But Don’t Be Silent on Social, Either

Just because Elon Musk needs to have his Twitter taken away from him d...

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