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The ROI on Good Writing is Higher Than You Think

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23 Mar 2017
Content Marketing Crisis Food & Beverage Technology Financial Personal and Executive Brands | 3 min read

The ROI on Good Writing is Higher Than You Think

The best way to become a better writer is to write more.

By Team JConnelly
21 Mar 2017
Public Relations Food & Beverage Technology Financial | 3 min read

Don’t Dump the Data. Change Your Perception.

Numbers only tell part of the story. A deeper analysis is required to ...

By Team JConnelly
09 Mar 2017
Public Relations Food & Beverage Technology Financial | 4 min read

3 Overlooked Marketing Metrics that Prove PR ROI

Drowning in data and coverage reports? These three marketing metrics c...

By Team JConnelly
28 Feb 2017
Content Marketing Crisis Food & Beverage Technology Financial Personal and Executive Brands | 3 min read

Getting Personal: How CEOs Can Use Social Media

Business leaders can better engage with their stakeholders by taking r...

By Team JConnelly
21 Feb 2017
Content Marketing Crisis Food & Beverage Technology Financial Personal and Executive Brands | 3 min read

Why You Should Always Proofread Your Copy

Proofreading is a dying art and we’re all the worse off for it.

By Team JConnelly
16 Feb 2017
Public Relations Food & Beverage Technology Financial | 2 min read

Paid, Earned, Shared & Owned: How to Get the Right Marketing Mix

A well-rounded marketing campaign should include multiple tactics for ...

By Team JConnelly
14 Feb 2017
Content Marketing Food & Beverage Technology Financial Personal and Executive Brands | 2 min read

What Are Buyer Personas? One of the Keys to Targeted PR and Marketing

The first step of any communications strategy is to figure out who it ...

By Team JConnelly
09 Feb 2017
Food & Beverage Technology Strategic Counsel Financial | 3 min read

Why a Social Media Policy is a Must for Business

A social media policy helps a business protect its brand.

By Team JConnelly
07 Feb 2017
Food & Beverage Technology Digital Marketing Financial | 3 min read

4 Tips for Better SEO

SEO can do big things for your business. Even though search engine opt...

By Team JConnelly
26 Jan 2017
Public Relations Food & Beverage Technology Financial | 2 min read

How to Prioritize an Integrated Marketing Campaign

A big project is on the horizon and you’ve been charged with creating ...

By Team JConnelly
12 Jan 2017
Food & Beverage Technology Strategic Counsel Financial | 2 min read

Got Bad News? Don’t Use Corporate-Speak to Make it Better

You may have seen media coverage of the tamale fiasco that unfolded la...

By Team JConnelly
Topics: Content Marketing Crisis Food & Beverage Technology Financial Personal and Executive Brands

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